traditional media relations_
Travel PR is evolving, but traditional media relations remains fundamental. Quality editorial exposure is crucial for maintaining credibility and driving desire – and it’s one of our specialities.
By tapping into a hand-picked network of international media contacts, Siren Comms secures the high-profile placements that get your destination campaign, OTA or design hotel in front of the right eyes. And with a digitally-savvy team of experts to call on, we’ll ensure that coverage translates into click-throughs.
Curated influencer trips and experiential events seed social stories – those third-party endorsements on print, digital and broadcast platforms that push your brand into prime position.
Whether you’re trying to boost bookings, activate a B2B audience or populate a pre-launch event, Siren Comms’ holistic PR approach delivers all-round results. We’ve hosted hard-hat tours of new London hotels, secured prime-time TV coverage for tourist attractions, and transformed an annual trade event into a must-attend media magnet – we’ll explore every route to get you where you want.