Big Bus Tours
Support to drive awareness and engagement for Avis loyalty scheme together with planning and research for a new low-cost brand in development
Golden Eagle Trans-Siberian Express
Launch of this multi-million pound luxury train to international media with coordination of events in Russia and UK
Positioning river dining cruises as must-do experiences for visitors to London from across the world
Uber Boat by Thames Clippers
If you book your train tickets through Trainhugger, for each ticket you book they will plant a tree in the UK. Siren is launching Trainhugger to UK consumer media, engaging relevant influencers and DMOs, and spreading the word that for the same price as booking with other major train ticket providers, Trainhugger adds that feel-good factor of helping to protect our environment.
Increasing awareness of the Scheme amongst relevant communities through innovative campaign development – including the award winning Rough Guide to Accessible Britain, corporate reputation management , live event support and managing the Scheme’s social media profile.
National Express – Dot2Dot
We steered communications for this first brand and product extension for National Express with tactical execution of experiential, paid and earned campaigns
London focused experiential series of events to get the Lotus inspired VX220 into the life of young happening Londoners
The Caravan Club
Established UK press office and launched the award-winning campaign ‘The Big Little Tent Festival’ to drive awareness of the importance of enjoying the great outdoors
Raising the profile of this zero-emissions delivery company through marcomms as it prepares for expansion.
Building awareness for the unique market specialisms of this leading global travel management company through strong media engagement, bringing to life its expertise and thought leadership
Increasing the profile of the business travel industry body and the wider sector itself, via thought leadership content creation and placement, comment on industry issues and conference support
Supporting this B2B business to continue to raise the profile of its range of tech, marketing and content solutions for the hospitality and travel industries. Media liaison, event support and strategic counsel with positioning.
Press office, social media management and trade show attendance support for this high-performance technology solutions development company
Proactive media work including thought leadership to build recognition of the expertise sitting within the business, asserting Travelport as the expert across all sectors of the travel industry
Increasing brand awareness amongst hoteliers via media and digital content creation
Thought leadership campaign to de-mystify the tech behind the innovative cloud based property management system
Supported the growth of this innovative hospitality sales and marketing distribution specialist, with its first entry into PR. Siren advised, created and executed a comms plan that differentiated the brand and raised awareness of its expertise
For 14 years we have supported the travel brands at dnata, including under prior ownership. Maintaining share of voice, visibility and a constant positioning of its UK B2B travel brands, Travel 2 and Gold Medal and Global Travel Group
And many trade shows, conferences & events …
CWT Media Awards
The Cruise Show
Travel Media Awards
Travel Matters conference
Travel Technology Europe
Global Travel Group conference