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Siren Comms Supports The One Big Day Motability Scheme Event in Exeter

During this summer, as massive crowds gather all across the UK to witness sporting triumphs and musical performances, our client, Motability Operations, has experienced a similar enthusiasm. Jack Batey, our Client Lead in Purpose & Sustainability, recently headed to their One Big Day event in Exeter.

Motability Operations, which operates the Motability Scheme, hosts an annual series of in-person events at which current and future customers come together to learn how the Scheme can provide them or their disabled family members with worry-free motoring.

The summer of events was kicked off with the flagship two-day event, The Big Event in Birmingham, which saw a record-breaking attendance of over 11,500 people. This has been followed up with many more thousands attending events in Northern Ireland and Exeter.

Siren Comms has provided pre-event support by promoting these events through earned media – utilizing our contacts in the disabled media space – and by providing written advertorial copy.

Meanwhile, our digital team produces fantastic social media content, including photos, videos, and written content created and shared live from the events as they happen.

I myself was lucky enough to attend the most recent event in Exeter, and as always, it was hugely gratifying to have the opportunity to meet the Scheme’s customers. While the nature of our work sees us often working behind the scenes, it is always a highlight of the year to attend such events and see the genuinely great work Motability Operations does, and Siren Comms’ part in bringing these events to the customers.

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