Food & drink PR and marketing experts | Siren Comms
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Cheddar Gorge Cheese Company

Hosted series of influencer trips to Somerset, building exposure on social media via extensive influencer coverage of the trips. The team has also supported growth in sales during the COVID-19 period through strategically placed media coverage

Ruth’s Little Kitchen

Working with award-winning baker Ruth Macintyre from @ruthslittlekitchen to pivot her business from a boutique cookery school, to a virtual business, offering group and one to one cookery lessons on the basics of classic cookery for all ages

Barbados Food and Rum Festival

To promote the island as the culinary capital of the Caribbean, we created a campaign that built awareness of Barbados’ diverse gastronomy offerings. Re-enforcing their credentials as a foodie destination through a partnership with Michelin starred chef Tom Atkins and press trips delivered high profile coverage of their biggest culinary event – The Barbados Food and Rum Festival.

Melia London Italian Food Festival

Driving awareness of this series of regional food festivals held at the Sol Melia Hotel in London

Beefeater Gin

Commissioned to develop a strategic plan for turning the London Beefeater Gin distillery into a destination

ANZAC Biscuits

Partnering with Dame Edna and other Antipodean celebrities to create an exclusive private performance and celebratory event at the Australian High Commission in London. The campaign used ANZAC Day as a platform to secure national TV exposure and drive sales for ANZAC biscuits in the UK

Holy Island Gin

Introducing this craft brand to UK media and influencers through promotional releases and a series of influencer and media product gifting, featuring the full range of products

Frome Cookery School

Positioning Frome’s Cookery School as an exclusive destination in the heart of Somerset for wine and food lovers

The Whisky Exchange

Planning and executing media events and utilising partnerships and content to drive ticket sales for The Whisky Show annual event

A1 Juices

Pilot research and sampling activity to assess the market and London opportunities for this organic, sustainably made African juice brand

Octavian Wine

Raising the profile amongst high net worth wine collectors via social media, influencer visits, webinars and podcasts

Iberian Escapes

Developing a UK presence and offer to position Iberian Escapes as a new market entrant for luxury, food and culture travellers to Portugal and Spain