The award-winning integrated comms agency | Siren Comms
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What we do


When you take a look at our work, spanning brands big and small, you’ll find the evidence of our success in supporting business growth for our clients. We work budgets hard to make sure of a return on investment. Profile and results are driven from stand-out campaigns that spark passion and engagement, connecting with the audiences that count.



Digital marketing and social media


We have our own in-house specialist expertise in digital marketing and social media across SEO, tracking, PPC, amplification and analytics. The team curates pitch perfect compelling content for every platform from Twitter, Instagram, YouTube and TikTok, to LinkedIn. Working with our network of influencers, we broker endorsements for clients that boost a following and ensure maximum exposure converts to click-throughs.


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Our services


Siren’s sector knowledge, skills and creativity are supported by a track record of experience and results across all the services we offer, as you will see when you look at our work. 
We support clients in all these areas so have a chat with us about your needs.

Product launches

Crisis communications

Brand building & activation

Big and small events

Digital / social media


Reputation management

Thought leadership

Internal comms

Traditional media relations

The Siren Way


We offer clients a team of collaborative, savvy thinkers and doers who balance insight with action. Founded by Rachel O’Connor in 2005, the agency has always worked hard to stay nimble, agile and affordable, whilst creatively working with specialist partners so as to pull in the right support for any specific need. Over time we have also developed strong relationships across Europe and in the US.

Meet the senior team:

Rachel founded siren comms in 2005. She has over 25 years blue-chip marcomms and PR experience spanning food, lifestyle, travel & tourism, entertainment, charity, corporate & b2b. Prior to founding Siren she built her career at Weber Shandwick, Hill & Knowlton and WPP as well as in-house for Marsh Mclelland, Florida Department of Commerce and Keith Prowse Expotel. Rachel has grown siren comms to deliver the passion, drive and dedication that only a bespoke agency can offer.
Rachel O’Connor, Founder & Managing Partner
Strategy and Business Growth
Katie leads our travel, food and lifestyle division. Her experience includes delivering award-winning comms campaigns for notable food, drink and travel brands. She has a wealth of experience ranging from large-scale event management to crisis comms for both b2b and b2c clients. Katie currently leads Sempio Foods, Scenic and Emerald Cruises and Uber Thames Clippers amongst others.
Katie Wright, Director
Travel, Food, Drink and Lifestyle
Stacey is Client Director for our Purpose and Responsible Travel team. She works on a broad range of clients including Motability Operations, Made By Dyslexia, Rabbie’s Tours and Whoosh. She is passionate about uniting traditional comms with digital content to deliver impactful, integrated campaigns for purpose-led brands.
Stacey Stockwell, Client Director
Sustainability, Charity and Not-for-Profit
With over 20 years of client-side experience in senior travel and leisure marketing positions, Al brings an incredible depth and breadth of experience to Siren as well as energy, drive and strong commercial, action-focused decision making. Al’s career has included time with Walt Disney Travel Company, Travel 2, Tourism Australia, Silverstone Circuits and APT among others
Al Farrimond, Board Advisor, Travel, Tourism and Lifestyle Brands
Sector expertise & business development
One of the original Sirens, Sarah’s experience spans commercial, government and charity work having run comms campaigns across b2c and b2b sectors. A specialist in reputation and news management, her client work has included global ship launches, major international trade events for government departments, consumer campaigns, corporate restructures and more.
Sarah Rathbone, Managing Partner
Sustainability, Charity and Not-for-Profit
Dimitra’s portfolio includes a range lifestyle and food led clients. From architectural studio, Red Deer; Ross Bailey, founder of Appear Here; and India Rose James, founder of the Soho Revue Gallery, she has been focused on raising awareness through traditional and digital campaigns. She has also managed partnerships and collaborations at The Curtain Hotel, launched Albion and East across London, and promoted Sally Greene’s new food and drink venture along with launching Korean food brand Yondu into the UK.
Dimitra Papoutsakis, Client Director
Food, Drink and Lifestyle
Lorraine is client director for our travel, transport and tourism portfolio. She has 20 years of experience delivering creative PR campaigns, broadcast management, media relations and long-term strategy. Lorraine has a strong background in the travel industry working with brands of all sizes, from global corporations to boutique hotels. We’re proud that she now fronts our travel team ensuring clients expectations are met – and exceeded.
Lorraine Bryant, Client Director
Travel and Tourism
Jack is our lead in digital and social marketing working across multiple sectors with a variety of clients. He has led campaigns in digital marketing for 10 years across the food, drink and entertainment industries. Jack has an exceptionally strong background in understanding consumer behaviour and using the digital landscape to create the best strategies in driving sales and awareness for brands.
Jack Taylor, Client Lead
Digital & Social Marketing
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We’re passionate content specialists who constantly tweet, instagram, post and share.


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